The Two Words that Are Preventing Your Bookings and Photography Business Growth
I was talking to a really talented photographer the other week and in the course of our conversation, she was repeating two very destructive words over and over again....
I can't....
I can't afford that...
I can't charge that...
I can't do ads, go live, (insert whatever is holding you back)...
I can't, I can't, I can't...
And it dawned on me.
She was setting herself up for failure before she even started to try.
Here's the thing: what you say to yourself will determine your the level of success that you experience (or don’t experience) in your photography business.
Your words are powerful.
If you tell yourself that you can't do something, you won't even bother trying...and if you do somehow manage to try, you certainly wont put forth your best effort because you believe it's a failure or not worth it (or your not worth it) from the very start.
Saying "I can't" is hindering your growth.
It's preventing you from trying new marketing strategies that could lead to new bookings.
It's preventing you from upping your prices and actually being able to make a comfortable living from photography.
It's preventing you from hiring that coach or joining that program and ultimately investing in YOURSELF.
Saying "I can't" is one of the worst things you can do for you.
So this week, I'd like to challenge you to be aware of how often you say or think that way.
When you catch yourself saying that (because we all do from time to time), I want to challenge you to switch that thought around and replace it with....
How can I....
How can I afford that...
How can add to my photography collection so that I can charge that....
How can I learn how to do ads, live (insert new strategy you want to learn)...
Replacing your "I can't" with "how can" will open up your mind to thinking about the the tangible things you can do right now so that you will not be held back.
The "how can I" question will encourage you to think strategically so that you can finally create a fully booked and profitable photography business.
Asking the "how can" question will give you the mental space and energy to problem solve...and if you keep asking "how can," it's just a matter of time before you discover the solution.
So today, and this week, I challenge you to replace your "I can't" with "How can I."
I believe you CAN - it's just a matter of figuring out the HOW.
Cheering you on,
Heather
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